Project overview
New website with a comprehensive SEO strategy built in from day one — laying the foundation for long-term organic growth.
The challenge
Launching a new pasta brand in Sydney's competitive hospitality market — building digital credibility from scratch and ensuring organic search visibility from day one.
What we did
- SEO strategy built before the site launches — keyword research, URL structure, and content plan
- Technical SEO foundations embedded into the development brief
- On-page optimisation for all core pages from initial launch
- Local SEO setup including Google Business Profile optimisation
The results
SEO-first
Strategy from day one, not retrofitted
Ready
For immediate indexing on launch
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